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A HDTV publicity…

A HDTV publicity…

What would You do, if you were able to play with:

  • 70,000 liters of paint
  • 358 single bottle bombs
  • 33 sextuple air cluster bombs
  • 22 Triple hung cluster bombs
  • 268 mortars
  • 33 Triple Mortars
  • 22 Double mortars
  • 358 meters of weld
  • 330 meters of steel pipe
  • 57 km of copper wire
  • A set of buildings in England.

Sony know, an that’s a great publicity of 70 seconds for their Bravia line of TV.

Full BRAVIA Paint Ad (70 seconds) click Here.

 The result is a great publicity but also a waste of resources, time and energy. At one point, I was thinking of a computer trick.

"It took 10 days and 250 people to film. The cleaning took 5 days and 60 people…"

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